It would not be an overstatement to say that the first few seconds of your YouTube video are a make-or-break point when it comes to the overall success of your video. After all, it is in these few seconds that your viewers decide whether to stay and watch the full video or quit to check out some other video available on the platform. In other words, if the introduction of your video is engaging, then it will fight off the viewer’s boredom and catch their attention to your content. 

Knowing the importance of creating an engaging YouTube video introduction, it is crucial to discuss the secret recipe for grabbing viewers’ attention through a catchy intro. For that reason, UnityFilms has decided to create a blog that will guide you in detail on how to write a captivating YouTube intro capable of leaving a lasting impression. 

So, let’s dive deep!

Importance of a Strong YouTube Intro

Strong introductions are not just the structural requirement that must be met while writing the content; In fact, they are critical in persuading the viewers to watch your whole content. By highlighting all important points at the start of your video, you are arousing the curiosity as well as the interest of your viewers to keep watching if they are interested in knowing further details. Here are a few clear-cut advantages of YouTube video intro:

• The video intro subtly elevates your brand identity, giving it recognition. A consistent introduction style helps users relate to your video much more easily, helping you build an aura of trust and authority around your brand.
• The first 8 seconds of your video are attention-grabbing points of your video. If your introduction is well-produced, it will tether your viewer to your channel’s screen, increasing your watch time considerably.
• You must have known the saying, “The first impression is the last impression.” This is true for the YouTube introduction. How? At this point, your viewers will decide the value and professionalism of your video.

Art of Creating YouTube Intro

Creating an engaging YouTube intro that grabs attention is more an art than a science. It demands the inclusion of creativity that is uniquely embedded in the personality of every content creator. Based on such distinctive factors, the style and the way of execution may vary; however, there are certain fixed fundamental features that remain same in every video introduction. You should take these features as core principles that prevent viewers from quitting the video. 

Let me tell you the five secrets to making your video introduction engaging;

Give a Glimpse of Sensational Parts

The best way to start a YouTube video introduction is to add clips of the most entertaining scenes from your video in a way that arouses interest while at the same time maintaining curiosity enough to keep viewers stuck to the video. This way, you will be able to stir up strong emotions within your audience, catalyzing them to watch more. 

Address Pain Points

Understand what types of issues related to your niche concern your audience the most. In other words, find out your target audience’s pain points. Suppose your niche is on YouTube management. Your topic can be: “How to get your YouTube channel monetized?” Now, you know the main problem your audience might be facing is their inability to get their channel monetized. Knowing their concern, you can address the real solution to the problem that bothers them at the start of your video, i.e., in your introduction. Through this simple technique, you will catch the attention of your viewers by making them feel heard and seen and also by offering them a meaningful solution. 

Start With a Question

Questions are a great way to start the conversations. This is applicable in case of YouTube, too. They spark within your audience a sense of introspection, which makes them quit scrolling to direct all their focus to finding an answer to the question you have asked. If they are not able to find the answer, they will look for the answer within your video, which is all you want. Isn’t it? So, whenever you think of using a question to start the introduction, add questions that are relevant to your users, evoke some kind of emotions, trigger their interest, and, not to mention, are easy to understand.

Start with Thought-Provoking Information

Electrifying your audience with magnetic factual information is another good way to start your video introduction. Why so? It is because sometimes reality hits people harder than the concocted story. Therefore, by adding thought-provoking facts in your introduction, you can successfully make your targeted audience go along for the ride of your video.

Engross the Senses

It is imperative to engage all five senses of your audience by giving them a new experience to enjoy after a brief period. It will beat back your audience’s boredom and increase their attention span. For this endeavor, break the monotony by adding diversity in visuals and variety in sounds. Sound effects, music changes, and video motion that include jump cuts, camera angles, zoom-ins, and zoom-outs can indeed move mountains of distraction between you and your viewers. 

Final Thoughts

As a YouTuber, your main goal is to create content that gives value and entertainment to your users. Make sure to reflect this aspiration in your video introduction. This requires the art of effective scriptwriting. Here, more than just knowing how to write is required from you. Creativity is a key, and it is not found anywhere. It is something that exists inside you.

UnityFilms has great number of creative and highly skilled writers at their disposal. Hiring them will take the burden of scriptwriting off your shoulders, allowing you to invest your time in other important tasks.

So, if you are interested in hiring high brains of UnityFilms to write engaging YouTube introductions for your video, contact us now!