Many YouTubers are worried about posting. They don’t understand the importance of posting schedules to reach maximum viewership. Due to this, they are unable to determine which time is best to post or whether posting at a particular time is even necessary. Now, that’s a complex riddle to resolve! But UnityFilms has brought a blog that addresses this question in detail.
So, if you want to post at the right time, scroll down to find the best time to post on YouTube.
Does the Number of YouTuber Posts Make the Difference?
Yes, how many times you post on YouTube plays a crucial role in boosting audience engagement. The YouTube algorithm prefers content creators who actively post on a defined schedule. If you are a beginner, it is better for you to post at least two times or three times a week. When you start seeing the positive outcome in the form of increased traffic, you can switch to one or two videos so you don’t burn out. This way, you will be able to maintain a consistent YouTube posting routine. Or, better, hire an agency like UnityFilms to make things easy for you.
Is There Any Best Time to Post Videos on YouTube?
Yes, most definitely! There are times that we can call the audience’s favorite time. At these times, most YouTuber users are on their YouTube screens to watch videos. It is common sense that posting at this time will definitely help you boost audience engagement and traffic.
UnityFilms has gathered for you the data on the best time to post on YouTube:
Days | Best Time to Post on YouTube |
Monday | 2 PM to 7 PM |
Tuesday | 11 AM, 2 PM to 4 PM |
Wednesday | 9 AM, 2 PM to 4 PM |
Thursday | 2 PM to 4 PM, 6 PM |
Friday | 2 PM to 4 PM |
Saturday | 9 AM to 11 AM, 4 PM |
Sunday | 9 AM to 11 AM, 3 PM |
How to Find the Best Time to Upload a Video on YouTube
In all truth, the YouTube video upload time varies based on several influencing factors, including age, demographics, interests, and viewing habits of your targeted audience. For example, the best time to upload a video on YouTube in Pakistan will vary considerably from that in the United States. So, you can find the best YouTube upload time by considering the above-mentioned metrics. However, we have discussed them in detail too.
Factors Influencing YouTube Upload Time
Geographical Location of Audience
Time is the most crucial thing to consider before posting a video on YouTube. The time we discussed above is the Eastern Standard Time. However, if you follow Pacific Standard Time, reverse your EST time by three hours. That means if your post is usually at 2 PM EST, it is 11 AM PST.
The same thing can be applied to other time zones. Choose the time zone where your audience is most concentrated, and then decide your best time to post on YouTube.
Type of Content
The best time to post on YouTube may vary depending on the content you share. For example, if you are a travel vlogger, it will become difficult for you to post daily on YouTube. Some travel vloggers film for almost a week to create one video to post on YouTube. Similarly, suppose your content focus is to post educational or informational videos with the motive of teaching your students. In that case, evenings or weekends are the best time to post because it is probably this time around that your target audience (students) are studying and looking for some assistance material.
Audience Engagement Trends
Every channel has its own unique engagement trends. Even within the same niche, you can find variations in engagement levels. You can gauge this metric from YouTube Studio Analytics and tailor your posting schedule accordingly. For example, you can analyze the peak time your audience watches videos and check which days of the week and time of day your channel gets the most views.
Analyzing Posting Time
Best YouTube Post Time on Working Days
Okay, working days are a day to earn. Most people, due to their busy schedules, hardly use social media these days. So, how can you catch your audience on working days? UnityFilms advises that if you want to post on working days, you should post in the evening between 2 PM and 7 PM.
Note: 5 PM is the ideal time for getting peak views. However, if you are interested in posting later, you can go for 11 PM. It is when most people unwind from a hectic day and probably stay on their phones to discover the latest happenings.
Best YouTube Post Time on Weekends
Well, videos posted on weekends tend to get comparatively fewer views than videos posted on weekdays. To most people, this analytics is kind of strange; after all, they expect that as most people are free these days, they are most likely to tether themselves to their YouTube screens. For your kind information, that’s an utterly mistaken belief. People are the least free these days; they go outside their homes to spend some quality time with their family and friends.
Now, what’s the perfect time to post on these days? You can reach your audience before and after their weakened activities, from 9 AM to 11 AM, 3 PM to 5 PM, and after 11 PM.
Final Thoughts
Hopefully, you now know the importance of a posting schedule to maximize the reach of your video content on YouTube. If you need further guidance or want to delegate this task to a professional who has mastered the art of making the rounds on YouTube, choose UnityFilms.
We can not only assist you in posting the right kind of content in the right way but also help you curate the content according to your audience’s specific needs, interests, and engagement. Indeed, there is no need to worry when we cover all for you.
Just contact us now for world-class YouTube management services!